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Tuesday night, I had the privilege of attending Sin and Syntax author Constance Hale’s class The Book Biz from A to Z at the San Francisco Writers’ Grotto. One of the topics that arose was platform. Today, every agent and editor wants to know that you have a platform before representing/buying your book. But […] January 23rd, 2014 | Tags: author platform, book marketing, Marketing, Meghan Ward, personal brand, Publishing, Social Media, social networking, Writerland | Category: Blogging, Publishing, Self-Publishing, Social Media, The Author Platform | 29 comments - (Comments are closed) I teach social media and blogging classes here at the San Francisco Writers’ Grotto. In these classes, I explain to writers how to write a great blog post, how to market their services through their blog, Facebook and Twitter, how to create a community of enthusiastic fans of their work, and how to manage their […] April 10th, 2012 | Tags: author platform, Bay Area editors, blogging, blogging classes, e-book publishing, freelance editors, indie publishing, Marketing, Meghan Ward, personal brand, Publishing, San Francisco editors, Self-Publishing, Social Media, social networking, Writerland, Writing | Category: Dis n Dat | 15 comments - (Comments are closed) 1. Get over your fear of self-promotion. Just do it. Now. Done? Good. I get an email newsletter from professional coach Martha Borst every week. It has her photo at the top and an image of her book cover on the side. I don’t see that and think, “Oh God, there goes Martha promoting herself […] January 31st, 2012 | Tags: author blogs, author platform, author websites, Bay Area editors, Berkeley editors, blogging, Facebook, Meghan Ward, personal brand, San Francisco editors, Social Media, Social Media classes, social networking, Twitter, Writerland | Category: Marketing, Publishing, Social Media, The Author Platform, Writing | 23 comments - (Comments are closed) It’s been my intention for some time now to expand this blog to write about other topics, and to post more frequently. I haven’t done that because, frankly, I don’t have the time. Blogging once a week has been perfect for me. It’s manageable, and with two- and three-year-old children, I need something manageable in […] November 22nd, 2011 | Tags: author platform, Bay Area editors, Meghan Ward, personal brand, Publishing, Social Media, Social Media classes, social network, Writerland, Writing | Category: Marketing, Publishing, Social Media, The Author Platform, Writing | 30 comments - (Comments are closed) I’m on vacation for a couple of weeks, but I’m looking forward to catching up on everyone’s blogs and tweets when I return. Meanwhile, here’s a guest post from Samuel Park, author of This Burns My Heart. If you haven’t bought his book yet, do! Samuel is an exceedingly intelligent and talented writer. I loved […] August 2nd, 2011 | Tags: Author Interviews, author platform, blogging, Books, branding, Columbia College, Facebook, fiction, Google, Meghan Ward, novels, personal brand, Samuel Park, Social Media, social networking, This Burns My Heart, Twitter, Writerland | Category: Author Interviews, Marketing, Publishing, Reading, Social Media, The Author Platform, Writing | 17 comments - (Comments are closed) Today my good friend Alta Peterson over at Alta Peterson Communications has written a wonderful guest post about e-mail marketing. If you think e-mail marketing isn’t for you, think again. Every writer I know uses e-mail marketing once her book comes out to blast an ad with the book cover on the front to all […] June 21st, 2011 | Tags: Alta Peterson, author platform, Constant Contact, e-mail marketing, iContact, Mail Chimp, Marketing, Meghan Ward, personal brand, Publishing, Social Media, Writerland, writers | Category: Marketing, Publishing, Self-Publishing, Social Media, The Author Platform, Writing | 22 comments - (Comments are closed) When I was a kid, I ate a lot of peanut butter, always creamy smooth Jif. I didn’t like Skippy or any other brand. Only Jif. When I moved to Paris, this small American grocery store run by a Lebanese couple near my apartment was the only place I could find peanut butter, but it […] June 8th, 2010 | Tags: author platform, personal brand, Publishing, social medial, Writing | Category: Marketing, Publishing, Social Media, The Author Platform | 20 comments - (Comments are closed) Am I the only one who doesn’t understand the point of ice dancing? The figure skating competitions were so much better. At least now I can get some work done (until Tuesday, when the women’s figure skating begins). And now for some links! Here is some recommended reading for writers considering an MFA. A great […] February 20th, 2010 | Tags: author platform, Editing, literary agents, personal brand, Publishing, query letters, San Francisco Writers Conference, taxes, Writing | Category: Editing, Link Love, Marketing, Publishing, Social Media, Writing | 4 comments - (Comments are closed) Alicia Dunams is author of the Amazon bestseller Goal Digger. She is a dynamic speaker, book packager, and business coach. In 2007, you self-published a book titled, Goal Digger: Lessons Learned From the Rich Men I Dated. Why did you choose to self-publish? I shopped it around to literary agents and was […] February 19th, 2010 | Tags: Alicia Dunams, author platform, E-Books, Editing, Goal Digger, personal brand, Publishing, Self-Publishing, Social Media, Writing | Category: Author Interviews, E-Books, Marketing, Publishing, Self-Publishing, Social Media, The Author Platform, Writing | 9 comments - (Comments are closed) |
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