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Should All Authors Blog?

This week, I’m introducing a series of YouTube videos that I am creating to give readers who don’t have a lot of time to read long blog posts quick access to information about writing, editing, publishing, and social media. To be sure you don’t miss any, click on the red “Subscribe to my videos on […]

Contently: Building Your Brand the Fortune 500 Way

If you’re a journalist looking for a way to display your clips on your website, look no further. Contently.com offers a “build-your-own portfolio” site tool that is quick and easy to use and that you can embed into your own website.

“We realized a lot of journalists are not great web designers, so […]

How to Avoid Becoming a Self-Publishing Failure

An essay that ran in Salon two weeks ago titled “I’m a self-publishing failure” recounts how one writer, John Winters, spent countless hours and dollars promoting his book online only to sell a handful of copies. Where did John go wrong? How can you avoid becoming a self-publishing failure?

1. First of all, start […]

Should You Crowdsource Your Book?

Today I want to welcome author and nature photographer Mike Spinak, who is here to talk to us about his children’s book Growing Up Humming (which is wonderful; I bought two copies), his behemoth following on Google+ (45,710 people have circled him), and why he crowdsourced his book (Mike funded the publication of Growing Up […]

10 Twitter Tips for Authors (and everyone else)

1. Use your name/brand as your Twitter handle. For the same reason that you want your name on your blog and your Facebook page, people won’t realize that Kiala Givehand is “supercoolwriter,” whose Tweets they follow and love, when they see her book in the bookstore, and they won’t buy it. Unlike on Facebook, […]

10 Things Authors Should Know About GoodReads

I had the pleasure to meet Patrick Brown, Director of Community at GoodReads, when he came to lunch at the San Francisco Writers’ Grotto today. Brown spoke about the GoodReads Author Program and offered these tips for authors on GoodReads.

1. GoodReads has a free Author Program.

You can use it to post videos and […]

Vine: A Social Media Video Tool For Introverts

For those of you who were intimidated by the thought of marketing yourself on YouTube, here’s a video tool for you.Vine, Twitter’s new social media video app, allows you to make short videos on your computer or mobile device and easily upload them to your Vine, Twitter, and Facebook accounts. The catch? The videos are […]

Author Interview: Alison Singh Gee

I am so excited today to introduce my friend Alison Singh Gee, whose debut memoir, Where the Peacocks Sing: A Palace, a Prince and a Search for Home, is on sale TODAY.

Where the Peacocks Sing is the beautiful saga of a glamorous Jimmy Choo-wearing magazine journalist living in Hong Kong who falls in […]

1020 Words About How Writers Can Use YouTube

Today I’d like to welcome Dane Golden of Hey.com, who is here to talk about how writers can use YouTube to build their author platforms.

If you’re a writer, how should you use YouTube?

Well, I believe YouTube is best thought of as social video, a conversation between you, the writer, and […]

Multimedia Books: A Comparison of Publishers

Multimedia ebooks, enhanced books, enriched books, interactive ebooks—whatever you call them, they’re here to stay. As more companies make the foray into multimedia book publishing, authors have greater opportunities than ever to transform their static PDFs into living stories with the addition of audio, video, and graphics.

Below is a comparison of the top multimedia […]