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How to Avoid Becoming a Self-Publishing Failure

An essay that ran in Salon two weeks ago titled “I’m a self-publishing failure” recounts how one writer, John Winters, spent countless hours and dollars promoting his book online only to sell a handful of copies. Where did John go wrong? How can you avoid becoming a self-publishing failure?

1. First of all, start […]

Should You Hire A Social Media Coach?

I teach social media and blogging classes here at the San Francisco Writers’ Grotto. In these classes, I explain to writers how to write a great blog post, how to market their services through their blog, Facebook and Twitter, how to create a community of enthusiastic fans of their work, and how to manage their […]

Is Self-Publishing the Way to Go?

Today I have a wonderful post from Sarah Baker, a former editor for Viking/Penguin and Simon & Schuster in New York, via Constance Hale over at Sin and Syntax. If you haven’t visited Sin and Syntax yet, go check out the Salon. It’s full of great articles about writing and publishing like Gianmaria Fanchini’s post […]

Author Advances: Survey Results

Thank you so much to the 105 authors who took the author advance survey! Here are the results (now with author comments added below):

Average and Median of All Advances

Five people reported multi-book deals (four two-book deals and one four-book deal), which skewed the results a bit. Below are results counting the multi-book deals […]

Survey: Author Advances

UPDATE: Thank you to everyone who participated in the survey! (All 105 of you). I’m still analyzing results and will post data tomorrow, Wednesday, Nov. 2.

It’s survey time! If you are a published author who has received an advance or who is contracted to receive an advance, please take a minute (it literally takes […]

10 Steps to Becoming a Self-Publishing Superstar

There’s been a lot of brouhaha about self-publishing lately, with the success stories of Joe Konrath, Barry Eisler, Amanda Hocking, and John Locke being tossed around the Internet like a wedding dance video. But is self-publishing for you? Back in June, when I met with Smashwords founder Mark Coker, he had recently been quoted in […]