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Six Ways to Build Your Author Platform

Tuesday night, I had the privilege of attending Sin and Syntax author Constance Hale’s class The Book Biz from A to Z at the San Francisco Writers’ Grotto. One of the topics that arose was platform.

Today, every agent and editor wants to know that you have a platform before representing/buying your book. But […]

Should You Hire A Social Media Coach?

I teach social media and blogging classes here at the San Francisco Writers’ Grotto. In these classes, I explain to writers how to write a great blog post, how to market their services through their blog, Facebook and Twitter, how to create a community of enthusiastic fans of their work, and how to manage their […]

5 Easy Ways to Improve Your Online Presence

1. Get over your fear of self-promotion. Just do it. Now. Done? Good. I get an email newsletter from professional coach Martha Borst every week. It has her photo at the top and an image of her book cover on the side. I don’t see that and think, “Oh God, there goes Martha promoting herself […]

Are you blogging to the wrong audience?

It’s been my intention for some time now to expand this blog to write about other topics, and to post more frequently. I haven’t done that because, frankly, I don’t have the time. Blogging once a week has been perfect for me. It’s manageable, and with two- and three-year-old children, I need something manageable in […]

Samuel Park on Social Media

I’m on vacation for a couple of weeks, but I’m looking forward to catching up on everyone’s blogs and tweets when I return. Meanwhile, here’s a guest post from Samuel Park, author of This Burns My Heart. If you haven’t bought his book yet, do! Samuel is an exceedingly intelligent and talented writer. I loved […]

Email Marketing For Cool People

Today my good friend Alta Peterson over at Alta Peterson Communications has written a wonderful guest post about e-mail marketing. If you think e-mail marketing isn’t for you, think again. Every writer I know uses e-mail marketing once her book comes out to blast an ad with the book cover on the front to all […]

Personal Branding

When I was a kid, I ate a lot of peanut butter, always creamy smooth Jif. I didn’t like Skippy or any other brand. Only Jif. When I moved to Paris, this small American grocery store run by a Lebanese couple near my apartment was the only place I could find peanut butter, but it […]

Link Love

Am I the only one who doesn’t understand the point of ice dancing? The figure skating competitions were so much better. At least now I can get some work done (until Tuesday, when the women’s figure skating begins). And now for some links!

Here is some recommended reading for writers considering an MFA.

A great […]

Author Interview: Alicia Dunams

Alicia Dunams is author of the Amazon bestseller Goal Digger. She is a dynamic speaker, book packager, and business coach.

In 2007, you self-published a book titled, Goal Digger: Lessons Learned From the Rich Men I Dated. Why did you choose to self-publish?

I shopped it around to literary agents and was […]