Buy “Runway”

Categories

Archives

Should You Preschedule Tweets?

I’ve begun a new column for SheWrites called Networking for Introverts, which will run every other Thursday, and I’ll repost those here. Here is the latest:

With the growing popularity of Buffer and the introduction of HootSuite’s AutoSchedule feature, there has been a lot of brouhaha on the Internet lately about whether you should preschedule […]

Where to Get Photos For Your Blog

When I teach blogging and social media classes at the San Francisco Writers’ Grotto, students frequently ask me, “Where can I get art for my blog? Can I just google images and use those?” The answer is yes, you can, but no, you may not. Because any image you find on the Internet may be […]

Does Publicity Sell Books? The Debate Continues

Two weeks ago, I wrote a post titled “If Publicity Doesn’t Sell Books, What Does?” in which numerous published authors offered insider tips on how they publicized and marketed theirs books, and numerous writers responded. This week, Paul J. Krupin, a publicist who blogs at Direct Contact PR, offers his perspective on the publicity debate. […]

If Publicity Doesn’t Sell Books, What Does?

UPDATE: The winner of The Edge of Maybe contest is …

KRISTAN!

It was a tough decision for Ericka, so she took her top six choices and randomized them. Kristan, please email me your latest address, so I can forward it to Ericka. And everyone else, if you’re in the Bay Area, don’t miss Ericka’s […]

RIP Google Friend Connect

If you have a WordPress blog, you probably know by now that Google will be retiring Google Friend Connect for all non-Blogger blogs on March 1, 2012. I’m thrilled about this because I’ve always hated Google Friend Connect but have never had the cahones to delete it from my blog. I just did, and it […]

Is Self-Publishing the Way to Go?

Today I have a wonderful post from Sarah Baker, a former editor for Viking/Penguin and Simon & Schuster in New York, via Constance Hale over at Sin and Syntax. If you haven’t visited Sin and Syntax yet, go check out the Salon. It’s full of great articles about writing and publishing like Gianmaria Fanchini’s post […]

5 Easy Ways to Improve Your Online Presence

1. Get over your fear of self-promotion. Just do it. Now. Done? Good. I get an email newsletter from professional coach Martha Borst every week. It has her photo at the top and an image of her book cover on the side. I don’t see that and think, “Oh God, there goes Martha promoting herself […]

25 Ways to Build Your Author Platform Before Your Book is Published

If you’re a writer, you’ve had the importance of building your “author platform” drilled into your head like the multiplication tables were in fourth grade. Most people associate building an author platform with Facebook and a blog, but there are many ways to create a following. Here are 25:

1. Blog Not every writer needs […]

Are you blogging to the wrong audience?

It’s been my intention for some time now to expand this blog to write about other topics, and to post more frequently. I haven’t done that because, frankly, I don’t have the time. Blogging once a week has been perfect for me. It’s manageable, and with two- and three-year-old children, I need something manageable in […]

Dear Klout: It’s Not Me, It’s You

I was a Klout junkie. The first thing I did when I woke up in the morning was reach for my iPad and check my Klout score to see if it had gone up a point since the previous night (scores apparently change in the middle of the night). I’m a casual gamer (Settlers of […]