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How Many Social Networks Are Enough?

Last month I registered for the BlogHer 13 conference, which will take place in Chicago July 25-27 of next year, and I’m very excited! The early bird rate has ended, but there’s a $299 holiday discount right now, so grab that if you haven’t already bought your ticket, so we can hang out in Chicago […]

Author Interview: She Writes Press Publisher Brooke Warner

Today I’d like to welcome publisher of She Writes Press and founder of Warner Coaching Brooke Warner, who is here to talk about She Writes Press and her new book, What’s Your Book? A Step-by-Step Guide to Get You From Inspiration to Published Author. Next month, Brooke will be back to talk about self-publishing […]

9 SEO Tips for Authors

If you’re a blogger, you’ve probably heard the term “SEO,” short for “search engine optimization.” You may even know what SEO is (a method for improving your website’s ranking in Google and other search engine results). But why should you care about SEO? Because few people look past the first page of results when they […]

Does Social Media Sell Books?

The $64,000 question when it comes to social media is: Does it sell books? Many authors have written blog posts attempting to answer this question, and the consensus seems to be that yes, done right, social media does sell books, but in modest quantities. In other words, a rock star social media platform does not […]

Should You Hire A Social Media Coach?

I teach social media and blogging classes here at the San Francisco Writers’ Grotto. In these classes, I explain to writers how to write a great blog post, how to market their services through their blog, Facebook and Twitter, how to create a community of enthusiastic fans of their work, and how to manage their […]

If Publicity Doesn’t Sell Books, What Does?

UPDATE: The winner of The Edge of Maybe contest is …

KRISTAN!

It was a tough decision for Ericka, so she took her top six choices and randomized them. Kristan, please email me your latest address, so I can forward it to Ericka. And everyone else, if you’re in the Bay Area, don’t miss Ericka’s […]

5 Easy Ways to Improve Your Online Presence

1. Get over your fear of self-promotion. Just do it. Now. Done? Good. I get an email newsletter from professional coach Martha Borst every week. It has her photo at the top and an image of her book cover on the side. I don’t see that and think, “Oh God, there goes Martha promoting herself […]

25 Ways to Build Your Author Platform Before Your Book is Published

If you’re a writer, you’ve had the importance of building your “author platform” drilled into your head like the multiplication tables were in fourth grade. Most people associate building an author platform with Facebook and a blog, but there are many ways to create a following. Here are 25:

1. Blog Not every writer needs […]

Are you blogging to the wrong audience?

It’s been my intention for some time now to expand this blog to write about other topics, and to post more frequently. I haven’t done that because, frankly, I don’t have the time. Blogging once a week has been perfect for me. It’s manageable, and with two- and three-year-old children, I need something manageable in […]

Editor Alan Rinzler & Literary Agent Andy Ross On All Things Publishing

First off, we have a winner for a signed copy of A Thousand Lives: The Untold Story of Hope, Deception and Survival in Jonestown by New York Times bestselling author Julia Scheeres. That winner is:

MOLLY!

Molly, e-mail me your full name and address, and I will pop the book in the mail to you […]