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10 Reasons to Start Blogging

Every now and then you read a gloom and doom post about blogging like “Is blogging dead?” or “Where are all the bloggers?” Blogging is far from dead. Some people who were blogging five days a week four years ago may have slowed down or quit because they got burned out, and there’s no question […]

Four Book Marketing Tips

Last month I posted an interview with SheBooks co-founder Laura Fraser. This month I want to discuss a few things about what I learned by publishing my first book, Runway, and what I plan to do differently next time.

Photo courtesy of NASA

 

1. Are you blogging to the wrong audience?

What is […]

Blogging Classes Start This Week!

If you live in the San Francisco Bay Area, I have two blogging classes starting in the next week at the San Francisco Writers’ Grotto. Blogging for Beginners starts this Wednesday, January 29, and I still have two openings. My Six-Week Blogging Workshop begins the following Monday, Feb. 3, and four spaces are available. […]

Six Ways to Build Your Author Platform

Tuesday night, I had the privilege of attending Sin and Syntax author Constance Hale’s class The Book Biz from A to Z at the San Francisco Writers’ Grotto. One of the topics that arose was platform.

Today, every agent and editor wants to know that you have a platform before representing/buying your book. But […]

Hottest Social Networks of 2014

 

 

In 2012, Twitter and Pinterest rose to prominence, and Facebook bought Instagram and went public. In 2013, Twitter released Vine and went public, Google+ starting gaining traction, and SnapChat turned down a $3 billion offer from Facebook. What will 2014 bring?

 

1. Google+, Google+, Google+

2014 is going to be all […]

Medium: A Better Blogging Platform for Authors?

Everyone’s been talking about Medium lately. Alexis Madrigal wrote a post about it for The Atlantic. I’ve received multiple invitations from writers who are looking for feedback on drafts of work they’ve posted on Medium. Students in my Blogging for Beginners class have been talking about Medium. But what is Medium? And should you be […]

How NOT to Promote Your Book

Don’t do this to your friends

 

 

 

 

 

 

Here’s a common scenario.

I say to a friend, “I wonder what Sarah is up to. I haven’t heard from her since we were in that writers’ group three years ago.”

Friend: “I haven’t heard from her either. I googled her once, […]

WordPress.org vs WordPress.com: The Smackdown

First, a few updates:

It’s not too late to win some BlogHer ’13 swag and an ebook copy of Guy Kawasaki’s APE: Author, Publisher, Entrepreneur. Just leave a comment here (You must be subscribed to Writerland to participate–you can do that by entering your email address over there in the right sidebar–>) by midnight Sunday. […]

5 Things I Learned at BlogHer ’13

Guy Kawasaki and I at BlogHer ’13

The weekend before last I attended BlogHer ’13 in Chicago along with 5000 other (mostly female) bloggers. We heard keynotes by Pioneer Woman Ree Drummond, social media guru Guy Kawasaki, Facebook COO and Lean In author Sheryl Sandberg, and Walking Dead producer Gale Anne Hurd. Queen Latifah […]

7 Things I Take to Writers’ Conferences

First up, a few announcements:

I have room for a couple more students in my Blogging for Beginners class, which starts August 7 and runs for four Wednesdays at the San Francisco Writers’ Grotto. Email me if you’d like to enroll!

Anyone who has followed this blog for a while knows that my posts […]