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BlogHer ’13

Who’s going to BlogHer ’13? It will be in Chicago, Thursday through Saturday, July 25-27, of—you guessed it—2013. Early Bird registration ends Nov. 7. Until then you can register for half the regular price, just $198! No, I’m not advertising for BlogHer. I have no connection to BlogHer, but I really want to go to […]

Should You Blog Your Book?

First, I want to let my Bay Area peeps know that I have a new session of Blogging for Beginners starting next Wednesday, September 19, at the San Francisco Writers’ Grotto, and there are a couple of spots left. If you’re interested in signing up, contact me as soon as possible. And now … Should […]

Hashtags: How to Use Them Without Abusing Them

After @KristenLambTX decided to reclaim her hashtag, #myWANA, by announcing that she would block anyone who prescheduled tweets using it, I had to ask myself: Have I been abusing hashtags, too?

For those of you new to Twitter, a hashtag is a searchable keyword that you attach to a tweet using the pound sign. […]

Should You Preschedule Tweets?

I’ve begun a new column for SheWrites called Networking for Introverts, which will run every other Thursday, and I’ll repost those here. Here is the latest:

With the growing popularity of Buffer and the introduction of HootSuite’s AutoSchedule feature, there has been a lot of brouhaha on the Internet lately about whether you should preschedule […]

Where to Get Photos For Your Blog

When I teach blogging and social media classes at the San Francisco Writers’ Grotto, students frequently ask me, “Where can I get art for my blog? Can I just google images and use those?” The answer is yes, you can, but no, you may not. Because any image you find on the Internet may be […]

Should You Hire A Social Media Coach?

I teach social media and blogging classes here at the San Francisco Writers’ Grotto. In these classes, I explain to writers how to write a great blog post, how to market their services through their blog, Facebook and Twitter, how to create a community of enthusiastic fans of their work, and how to manage their […]

5 Easy Ways to Improve Your Online Presence

1. Get over your fear of self-promotion. Just do it. Now. Done? Good. I get an email newsletter from professional coach Martha Borst every week. It has her photo at the top and an image of her book cover on the side. I don’t see that and think, “Oh God, there goes Martha promoting herself […]

25 Ways to Build Your Author Platform Before Your Book is Published

If you’re a writer, you’ve had the importance of building your “author platform” drilled into your head like the multiplication tables were in fourth grade. Most people associate building an author platform with Facebook and a blog, but there are many ways to create a following. Here are 25:

1. Blog Not every writer needs […]

Dear Klout: It’s Not Me, It’s You

I was a Klout junkie. The first thing I did when I woke up in the morning was reach for my iPad and check my Klout score to see if it had gone up a point since the previous night (scores apparently change in the middle of the night). I’m a casual gamer (Settlers of […]

Samuel Park on Social Media

I’m on vacation for a couple of weeks, but I’m looking forward to catching up on everyone’s blogs and tweets when I return. Meanwhile, here’s a guest post from Samuel Park, author of This Burns My Heart. If you haven’t bought his book yet, do! Samuel is an exceedingly intelligent and talented writer. I loved […]